Swipe card to success

Posted by ESC on June 08, 2001

A "found phrase":

SWIPE CARD TO SUCCESS - "The language is becoming a swipe card to success. The majority of jobs in the media are Welsh speakers." Wales: Finding Its Voice. National Geographic, June 2001. Page 62.

I guess this replaces "ticket to success." Swipe card being a debit card used to purchase things. Right?